Choosing can be tough. What if one choice could be right for everyone? That’s the promise of Live Your Free, a new energy plan from our friends at TXU Energy. Finally, there’s a plan that would personalizes your savings to you. When you use the most energy at night, you save the most at night. When you use more during the day, you save all day. To bring this new look on energy to life, we introduced new kinds of visual magic to our long-running campaign.