Access a free list of top american values

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AMERICAN VALUES AREN’T ALIGNING BRAND VALUES

Never, before has it been important for brands to align with America’s values.

And never, before has there been a behavioral science tool to help marketers get clear about their values and how to realign with their customers.

UNTIL NOW…

INTRODUCING THE VALUES QUOTIENT

WHAT IS VALUES QUOTIENT? 

Our behavioral science team developed a proprietary metric, called the Values Quotient, that rates brands on how well their values align with people’s values.

HOW CAN THE VALUES QUOTIENT BENEFIT YOUR BRAND?

Provide marketers with a clear, quantifiable understanding of your values

Identify opportunities for realignment with your audiences’ values, in cases of disconnect

Identify potential new target audiences for whom your values would resonate more profoundly than you might expect

IF YOU’RE A MARKETER WHO WANTS TO LEARN MORE ABOUT VALUES ALIGNMENT AND WHAT IT COULD MEAN FOR YOUR BRAND, WE’RE OFFERING EARLY ACCESS TO OUR FULL REPORT HERE.

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