Pages related to Strategy

A Media plan that makes the whole campaign smarter

That time we won the first programmatic media Effie for

Breathing new life into an enduring campaign.

Evolving the iconic Farmers Insurance campaign.

Be yourself, especially when it’s not what everyone else is doing.

We broke a few clichés to relaunch the Honda Ridgeline pickup.

Making B2B feel more human-to-human

How we sparked a small business movement for Intuit QuickBooks

Growing pains: How agencies see Snapchat's ad-sales approach

Artificial Intelligence, Artificial Creativity and Artificial Humanity

For Today’s CMOs, Nuance Is Dead; Long Live Nuance

Abe Diaz

Audience Strategy and Investment

Nichola Perrigo

David Measer

Strategic Planning

Mia von Sadovszky

Strategic Planning

Mike Dossett

Mike Margolin

Audience Strategy and Investment