Santa Monica, Calif., July 30, 2007 — RPA, the largest independent advertising agency on the West Coast, welcomes Selena Chin as Local Media Manager in the agency's Chicago office.
"We're excited to add Selena's expertise to our ever-growing media team," said Lisa Pilger, VP, Associate Director of Local Media at RPA. "Her breadth of spot buying experience will be a valuable asset to our Chicago office and our local media management team."
Most recently, Chin worked for Carat USA as a senior spot supervisor, where she liaised between the account/planning group and the spot buying department. As a supervisor, she oversaw a variety of clients, including Pfizer, Pernod Ricard, Viacom, Adidas-Reebok, Alberto Culver, Motorola, Coldwater Creek and Radio Shack. Chin was also responsible for supervising half of Carat's Chicago media team.
From 2000?2003, Chin was a senior broadcast negotiator at OMD USA in Chicago. There she was a local market specialist for top central region markets, including Detroit, Indianapolis, Columbus and Milwaukee
Chin's career also includes stints with Starcom as a media buyer and Leo Burnett as an assistant media buyer.
Chin earned a bachelor of science degree from the DePaul University in 1997.
About RPA RPA, headquartered in Santa Monica, Calif., is the largest independent advertising agency based on the West Coast, with more than $1 billion in billings. RPA builds momentum for brands by offering its clients truly integrated campaigns that resonate throughout its disciplines, which include traditional advertising, interactive, and direct and event marketing. RPA also serves as a media planning and buying agency for clients such as MGM, Lenox Financial Mortgage and Zatarain's. For more information, visit http://www.rpa.com.