What’s the most important part of your job?
Being a resource for Associates.
What does it mean to be part of an agency that puts “People First”?
It means everything. People are our greatest asset, and we have to treat them as such.
What’s the biggest change you see coming up ahead for advertising and marketing?
Being more holistic in how we approach our client accounts.
An agency CEO travels back in time from the Year 2050 and walks into the lobby. What’s your first question for her?
Love this question! Mine would be, "How can we ensure that our advertising has relevance for people from all different walks of life?"
What have you learned from the team you lead?
That kindness really counts.
What qualities do you look for in an RPA Associate, beyond the usual?
Someone who has passions beyond these four walls.
Talk about a client who’s had an important impact on you.
I love that we have such history with Honda, and that we are in part shaped by their ideals.
What’s on the horizon for you? What do you most look forward to accomplishing?
I want us to continue to grow and diversify and to bring forward new and exciting opportunities for our Associates. I want RPA to be the agency that everyone looks to when they want to know what's next for our industry.