What's the most important part of your job?
To ensure we hire, develop and retain vibrant, innovative, and curious people, while ensuring we cultivate a work environment that inspires and supports our Associates' growth.
What does it mean to be part of an agency that puts “People First”?
People First is inherent to RPA's DNA. It is so gratifying to be part of a team that cares so much, and who are universally committed to excelling in everything they do. Equally important, our people do not allow their passion to compromise their deep respect for one another, our clients and their businesses.
What’s the biggest change you see coming up ahead for advertising and marketing?
The continuous evolution of how, what, where and why People communicate will be constantly evolving. Anticipating "what's next" will be an ongoing challenge; but more important, determining what messages resonate will require us to be open minded, willing to take risks, and quickly adapt to constant change.
An agency CEO travels back in time from the Year 2050 and walks into the lobby. What’s your first question for her?
What do you know (in 2050) that you wish you had known back then (now)?
What have you learned from the team you lead / others on your team?
Embrace change. Don't be afraid to jump into the deep end of the pool. Don't give up.
What qualities do you look for in an RPA Associate, beyond the usual?
Curious, passionate, with a sense of humor, and an ability to communicate with positive energy.
What’s on the horizon for you? What do you most look forward to accomplishing?
My goal is to continually strive to discover and nurture diverse talent and ensure the agency supports our People by providing an environment that supports both their personal and professional growth. We are committed to developing the entire "person," through training, supporting work/life balance and offering stimulating programs that will inspire, motivate and excite our people.