What's the most important part of your job?
Leading our strategic media vision and realizing it through every decision we make on behalf of our clients.
What does it mean to be part of an agency that puts “People First”?
Being part of a rich culture that celebrates, respects and inspires people to do great work by always keeping people (Associates, clients, audiences and customers) at the center of all we do.
What’s the biggest change you see coming up ahead for advertising and marketing?
The continual challenge of aligning the best thinking and creativity with highly accountable measurement and results.
An agency CEO travels back in time from the Year 2050 and walks into the lobby. What’s your first question for her?
Did the world of advertising convert back to full-service solutions?
What qualities do you look for in an RPA Associate, beyond the usual?
Passion that shows. Fire behind the eyes and in the belly.
Talk about a client who’s had an important impact on you.
One client in particular has challenged us to challenge him more often and with deeper debate. You gotta love that!
What’s on the horizon for you? What do you most look forward to accomplishing?
Just watching and having the good fortune to participate in a media landscape that you can feel deep down is truly revolutionary.