The five most creative strategies for recruiting agency interns

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Campaign US

These agencies found interns thanks to Tinder, Snapchat, Stellar and Google Cardboard

Cover letters are so 2012. Today, snagging that plum agency internship more likely means you wrote the perfect tweet, or composed a really moving Snapchat story. That’s because ad agencies have taken their summer intern-recruitment drives online. Or more accurately, onto social platforms. "We recruit through social media because social is the most important force in our industry and where everything is going," said Jason Peterson, CCO of Havas Worldwide. It also gives agencies a chance to have some fun with a traditionally uninspiring process. Here are five agencies that showed real ingenuity in finding their summer helpers this year.  #internswanted.

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