Slack-averse brands and agencies gravitate to Facebook, Microsoft alternatives

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Slack has never quite caught on at brands and agencies, but now Slack alternatives from Facebook and Microsoft are making in-roads among marketers.

Facebook’s Workplace and Microsoft’s Teams are gaining adaption at marketers in ways Slack largely has not. This is owing to the fact that Slack, being a singular product, lacks the suite of enterprise tools that Microsoft and Facebook others can provide alongside. So it’s easier for IT  and procurement departments to shop from a single vendor whose products they already use and also more efficient for licensing purposes.

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