Super Civic Quest

Super Civic Quest

Super Civic Quest

Campaign Overview

"The Super Civic Quest" is the most ambitious digital quest ever created, with 30 unique clues and seven unique pieces of custom content. The quest launched on the Honda Civic Facebook page (http://apps.facebook.com/supercivicquest/). Players are uniquely rewarded for their clue-solving with Facebook Credits and Amazon MP3 music downloads.

While taking part in the quest, players will get a look at the five new Civic vehicles, unlock badges, compete against friends and be able to enter for a chance to win two Honda Civics—one for them and one for their best Facebook friend.

The quest leverages the five characters from the Civic campaign and centers around Cesar, the champion luchador. A video on the Honda Civic Facebook page and Honda YouTube channel tells how Cesar lost his Civic somewhere in the "interwebs" and needs help finding it. Players are then prompted to start the quest by accessing the app on the Honda Civic Facebook page.

**>**Employees of American Honda Motor Co., Inc., Rubin Postaer and Associates, Hooky Interactive, Inc., ePrize, LLC, and their parent and affiliate companies, suppliers as well as the im

"Digital Tornado" 1:43

[vimeo vimeoid="155561042"]