Summer Clearance

Summer Clearance

Summer Clearance

Campaign Overview

The Summer Clearance Sales Event campaign features six TV spots, that build off of last year's successful summer event. The campaign features dramatizations of actual social media posts from people who are unhappy with their current cars, positioning the Honda Summer Clearance Event as the solution to their problems.

Network TV placements are scheduled on "The Bachelorette," "New Girl," "24" and "MasterChef" and on national cable networks such as Bravo, Discovery, TBS and HGTV.

Walk

[vimeo vimeoid="145430554"]

Rain

[vimeo vimeoid="145430555"]

Fall Apart

[vimeo vimeoid="145430553"]

Golf Cart

[vimeo vimeoid="145430550"]

Fan

[vimeo vimeoid="145430551"]

Luggage

[vimeo vimeoid="145430549"]