President's Day

President's Day

President's Day

Campaign Overview

This President's Day, Honda made Lincoln and Washington's 204th and 281st birthdays extra special. Those are, after all milestone years. A new spot shows Lincoln and Washington extolling the virtues of Honda's newest models of the Accord, Civic, CR-V, Odyssey and Pilot. "Presidents' Day TV" (http://www.youtube.com/watch?v=xE-7zxDx22U) will have you crooning, "Who's your founding father?" when you least expect it. Director Chris Woods brings you the catchiest tune you'll never be able to get out of your head.

The creative team was especially impressed by Washington actor, John Grady, who poses a triple threat. One part Canadian ballerina. One part experimental theatrical group member. And one part colonial gangster. Colonial band tour coming soon—stay tuned.

President's Day TV

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