Jim Sieminski Joins RPA as VP, Account Director
Veteran Advertising Agency Executive Will Lead PENTAX and Support New Business
Santa Monica, Calif., April 30, 2008 RPA, a leading independent advertising agency on the West Coast, welcomes Jim Sieminski as VP, Account Director. Sieminski will direct the recently won PENTAX Imaging Company business and will work in concert with Tom Kirk, EVP, Management Account Director, on new business.
"We're excited to add Jim's impressive talent and expertise to our agency," said Kirk. "His breadth of agency account management experience across all disciplines will be a valuable asset for the PENTAX team and our new-business efforts."
Sieminski held senior account roles at a collection of leading Southern California agencies. At Doner in Newport Beach, he was SVP, Account Director, on the PacSun, Memorex, Black & Decker, LA Cable Co-Op and Public Storage accounts.
As EVP, Account Director, at Dentsu in Santa Monica, Sieminski was part of a small team that opened the West Coast office. During this 10-year stint, he led the team that launched the Canon printer division, winning an EFFIE for integrated marketing efforts that included major media, interactive, public relations and point of purchase.
Sieminski began his career at Dailey & Associates, where he worked for more than eight years with a variety clients, including E&J Gallo, Armor All, California State Lottery and Air New Zealand. He earned a bachelor of science degree in business administration from the University of Southern California.
RPA, headquartered in Santa Monica, Calif., is a leading independent advertising agency based on the West Coast, with more than $1 billion in billings. RPA builds momentum for brands by offering its clients truly integrated campaigns that resonate throughout its disciplines, which include traditional advertising, interactive, direct and event marketing. RPA's client list includes American Honda, both the Honda and Acura brands, La-Z-Boy, Mandalay Bay Resort and Casino, Pharmavite's SOYJOY and PENTAX Imaging Company, and it is the media planning and buying agency for Metro-Goldwyn-Mayer, Lenox Financial Mortgage, Reily Foods and Zatarain's. For more information, visit http://www.rpa.com.